
Media Relations:
Alexandrina Webster
Year in School:
Senior​
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Major/Minor:
Marketing​
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Internships/Work Experience:
I’m currently a retail intern at LOEWE in NYC, focusing on luxury client engagement. My past roles include social media strategy at Eze Transportation, CRM and research at Gateway Specialty Insurance, and athletic marketing at Temple Athletics. I also interned at TAYLOR TYLER, where I focused on content creation. These diverse experiences have strengthened my skills in branding, campaign execution, and audience engagement.
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What have you learned from AMA?
One key lesson I’ve learned from AMA is the importance of networking. Building connections with professionals across different industries opens doors and expands opportunities. There’s so much to learn by observing how industry leaders navigate their careers, adapt to challenges, and grow in their fields. AMA has shown me the value of learning directly from those actively shaping the marketing world, especially emphasized by the weekly speaker sessions.
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What area of marketing are you most interested in and why?
I’m especially interested in social media, branding, and storytelling. I love how these areas combine creativity and strategy to shape how audiences connect with brands. I’m drawn to building campaigns that reflect brand identity, drive engagement, and create emotional impact—always with a data-informed approach. These interests have guided my work across industries and continue to shape my professional goals.​
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What is your favorite TU-AMA memory?
My favorite TU-AMA memory is the Field Day. It was a great opportunity to connect with other members outside of our usual professional events and weekly meetings. Working together during the games helped build stronger bonds and allowed us to get to know each other on a more personal level, which made the experience both fun and meaningful.
