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External Professional Development:
Diavionne Musser

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Connect with Diavionne!

Year in School:

Senior

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Major/Minor:
Marketing, Management Information Systems

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Internships/Work Experience:

During the summer of 2023, I was a marketing intern at Collective Success Network, which is non-profit benefitting first-generation students at Philadelphia colleges (such as myself!). This past summer, I interned with The Cigna Group as a part of their Marketing Leadership Development Program. Specifically, I created segmented email & app marketing strategies for MDLive (a telehealth company acquired by The Cigna Group).
 

What have you learned from AMA?

AMA taught me the importance of hands-on learning and networking! Collaborating with real clients through Cherry Consulting and meeting industry professionals has prepared me for my work experiences thus far.
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What area of marketing are you most interested in and why?

I am interested in digital marketing because it’s a flexible area of marketing that allows for experimentation. I am also interested in experiential marketing because it tells a tangible story.
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What is your favorite TU-AMA memory?

My favorite TU-AMA memory is when I worked with Underdog Apparel as a Cherry Consulting Account Manager.

Our Sponsors:

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Contact
1801 Liacouras Walk Philadelphia, PA 19122 Alter Hall A502c

T: (215) 204-1934

 

tu-ama@temple.edu

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For more information on AMA visit www.ama.org
Date last edited: 04/21/2024
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