President: Avery Bumsted
Year in School:
Senior
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Major/Minor:
Advertising, Sociology
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Internships/Work Experience:
Burlington Assistant Buying Intern, Temple Strategic Marketing and Communication's Copywriting Intern, TU-AMA International Case Competition Lead
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What have you learned from AMA?
I began attending AMA meetings at the start of my freshman year, and ever since then, I have immersed myself in the endless opportunities this organization has to offer. TU-AMA has driven me to grow both professionally and personally, enhancing my skills in market research, personal branding, and leadership. During my time at AMA, I have been surrounded by talented individuals who have taught me the importance of building a strong network and community!
What area of marketing are you most interested in and why?I am most passionate about the culmination of creative brand storytelling and market research within marketing. With a dual concentration in copywriting and brand research, I strive to create strategy-driven content across my areas of interest, including fashion, beauty, and interior design.
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What is your favorite TU-AMA memory?
My favorite TU-AMA memory was attending the 2024 AMA ICC in New Orleans. Co-leading TU-AMA’s Case Team throughout the academic year and seeing our hard work come to fruition was incredibly gratifying!