QVC

Influencer Marketing Intern

West Chester, PA

 

Duties:

• Assist with creating rec lists for influencer campaigns

• Assist with marketing campaign briefs and marketing campaign execution

• Assisting with recapping influencer campaigns

• Assist with packaging and shipping product to influencers

• Manage QVC influencer database

• Run daily/weekly/monthly reporting

• Attend cross-department meetings

• Regular ad hoc reporting and administrative tasks as required

 

Qualifications & Requirements:

• Previous internship experience required

• Basic understanding of the Online Marketing channels of affiliate marketing, comparison shopping engines, display advertising, email marketing, and social media (facebook, instagram, twitter)

• Firm understanding of basic marketing principles (ROAS, customer segmentation, etc)

• Excellent oral and written communication skills

• Excellent analytical skills

• Ability to multi-task and prioritize assignments daily

• Ability to follow directions closely and work independently

• Strong eye for detail

• Strong proficiency with Excel, PowerPoint and Word

• Experience within Tableau Software and Microstrategy is a plus but not required

• Professional corporate demeanor

 

Campaign Management Intern - Summer 2019

Responsibilities:

• Assist in analyzing campaign results and reporting on performance metrics

• Build segmentation/lists for email and paid social platforms

• Brief and execute email campaigns from concept to deployment

• Maintaining list of new products for copy to complete Long Descriptions

• Checking staged emails and to make sure all campaign links are set up and tagged correctly

• Gathering results from campaign tests/optimizations

• Archiving past emails

• Foldering campaigns in CheetahMail

• Adding program details info to emails in the MP4 email calendar

• Look at retailer emails and see how they compare with ours and what they seem to be doing for promotional and ship confirm/automated emails.

• Collaborate with team to compile historical campaign data and assist in building weekly forecasts

 

Requirements:

• Must be currently enrolled in a accredited college or university

• Excellent oral and written communication skills

• Excellent interpersonal skills, as will need to work with various team members

• Strong interest in the digital landscape

• Experience with marketing a plus

• Proficient with Microsoft Office (Word & Excel essential; Power Point & Access a plus)

• Strong analytical skills; knowledge of, and interest in, learning data analysis and Excel formulas

• Creative skills

• Ability to multitask in a fast-paced environment

 

About QVC

QVC is so much more than a retailer. It’s a broadcast network. It’s an ecommerce leader. And it’s a great place to work! Come discover why QVC is like no other business in the world. Be part of a team that’s reimagining shopping, entertainment and social as one. Join us, and you’ll enjoy a comprehensive package. From competitive salaries and career development services to top-tier health benefits, wellness programs and paid time off, QVC offers a Total Rewards package that compensates the total you. Visit us, and you’ll notice a difference that goes well beyond our state-of-the-art facilities. At QVC, there’s a corporate culture that sets us apart. It’s built on a set of values that are at the heart of everything we do — values we call The QVC Difference. Explore us, and you’ll see that we truly are a global organization with operations in the US, the UK, Germany, Japan, Italy, a joint venture in China and plans to expand even more in the future. Whether you’re new to the workforce or looking for your next career challenge, QVC wants to help you reach your personal and professional goals. Search our job opportunities, and see what the Q can do for you!